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Posts Tagged ‘Quarterback’

Michael Vick

March 13th, 2012 by admin

From NFL quarterback to convict…to NFL quarterback again.  Michael Vick ruined his public image and personal brand when he was accused of operating an illegal dog fighting ring.  The former Atlanta Falcons quarterback was convicted and spent 21 months in prison as a result.  Following his prison sentence and suspension from the NFL, Vick was reinstated and signed with Philadelphia Eagles.

Tim Tebow

March 6th, 2012 by admin

This Brand Champion is the starting quarterback for Denver Broncos at the ripe age of 24 and has created an atmosphere around his intense team spirit and great arm. Tim Tebow is also the creator and founder of the Tim Tebow Foundation which grants the wishes of children with life-threatening illnesses. The Denver Broncos are lucky to have this first round draft pick in 2010 but they really have gained a Brand Champion, a unique and different kind of person and player.

About The List

A company's greatest asset is its brand. An individual’s greatest asset is character or image (a personal brand). But without a true Brand Champion leading the cause, brand success (for a company, product or person) can be elusive. The Brand Iron BC 100 list is comprised of individuals who truly understand and embrace the power of a brand (our Brand Chumps list is comprised of those who clearly don’t). Whether leaders of an organization or individuals managing their personal brand, they take responsibility for developing a brand that exudes success. Each month our staff will recognize a notable Brand Champion. Each year we will announce our BC 100 list. Whether you agree or disagree, we invite you to share your opinions. And feel free to nominate anyone you feel deserves to be part of the list.

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