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Donald Trump

March 7th, 2012 by admin

Donald Trump is a true Brand Champion, American success story, and business mogul who has set the industry standard of success. With his venture into reality television with The Apprentice, he is one step ahead of many. Many people within the United States and outside of it, identify Donald Trump as the icon of the American Businessman. His brand includes not only his empire, but the personality traits of cut-throat business.

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About The List

A company's greatest asset is its brand. An individual’s greatest asset is character or image (a personal brand). But without a true Brand Champion leading the cause, brand success (for a company, product or person) can be elusive. The Brand Iron BC 100 list is comprised of individuals who truly understand and embrace the power of a brand (our Brand Chumps list is comprised of those who clearly don’t). Whether leaders of an organization or individuals managing their personal brand, they take responsibility for developing a brand that exudes success. Each month our staff will recognize a notable Brand Champion. Each year we will announce our BC 100 list. Whether you agree or disagree, we invite you to share your opinions. And feel free to nominate anyone you feel deserves to be part of the list.

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